Legal
Terms of Service
Last updated October 3, 2026
These terms cover your use of SecondWin ("SecondWin", "we", "us"). We wrote them in plain language. By creating an account or paying for a plan, you agree to them. Questions? Email ricky@trysecondwin.com.
1. Not affiliated with OpenAI
SecondWin is an independent service. We are not affiliated with, endorsed by or sponsored by OpenAI. ChatGPT is a trademark of OpenAI. Your OpenAI ad account and your use of OpenAI's products are governed by OpenAI's own terms and policies.
2. What SecondWin does
We analyze your website, research the ad messages that are working in your niche, write ChatGPT-native ad creative for you, and prepare, launch and manage campaigns in your own OpenAI ad account. What your plan includes — websites, monthly creatives, managed campaigns, report and refresh cadence, support — is listed on our pricing page.
We create your message report, ads and campaigns for you, without needing your approval for each ad. You may ask us to change any ad, or pause a campaign, at any time. The free analysis you see before signing up is an automated, preliminary read and may change in your full report.
3. Original creative — we never copy competitors
We study publicly available ads (for example, Meta's Ad Library) to learn which messages work: the promise, proof and offer patterns that keep ads running. We use those patterns as formulas only.
- We never reproduce another advertiser's ad copy, images, video, brand names, logos or other creative assets in your ads.
- All creative we deliver is written originally for your product.
- Our ad copy does not name competitors.
4. Ad policies and review
Every ad must comply with OpenAI's advertising policies and applicable law. Before an ad goes live, it passes automated checks against those policies and our own guidelines, and our team monitors accounts after launch. We may edit, decline, pause, replace or remove an ad, or decline to advertise a product, if we believe it breaks those policies or the law. OpenAI makes its own review decisions and may reject or limit ads; we don't control that.
You are responsible for your product and for the accuracy of what you tell us about it — including prices, offers, guarantees and any health, financial or results claims — and for having the rights to the brand assets and landing pages you give us.
5. Ad spend is billed by OpenAI, not us
Your ad spend is billed by OpenAI to the payment method on your own OpenAI ad account. SecondWin never receives, holds or marks up your ad spend. You set the daily budget; the minimum is set by OpenAI (currently $25/day). You are responsible for all ad spend on your account, and you can change budgets or pause spend at any time.
6. Access to your ad account
To manage campaigns, you invite our team as a manager on your OpenAI ad account. We act only to run the campaigns you've signed up for. You can remove our access at any time from your ad account; we can't manage campaigns without it.
7. Subscriptions and billing
- Monthly plans, in US dollars. Your plan renews automatically each month until you cancel. Payments are processed by Stripe.
- No free trial. Plans are paid from the first day. The URL analysis preview is free.
- Cancel anytime from billing settings. Cancellation takes effect at the end of your current billing period; you keep access until then. We don't refund partial months unless the law requires it.
- Upgrades apply immediately. Stripe charges the prorated difference for the rest of the period.
- Downgrades take effect at the end of the billing period. If you then have more active campaigns than the new plan allows, we pause (never delete) the extra campaigns and tell you exactly which ones.
- Monthly limits. Creative counts reset each billing month and don't roll over. When you reach your plan's limit, new creative pauses until the next month or an upgrade — we never charge overages.
- Failed payments. If a payment fails we'll email you and pause new creative and campaign management until it's resolved. If it stays unpaid, your subscription may be marked past due and then canceled.
- Prices may change with at least 30 days' notice before your next renewal.
- Fees don't include taxes, which may be added where required.
8. No guaranteed results
ChatGPT ads are a new channel. We don't promise any particular return on ad spend, click-through rate, cost per click, sales or approval outcome. Benchmarks we show are public figures, shared for context, and will move as the channel matures.
9. Your content and our work
You own your brand, website and the information you give us. You let us use it to provide the service. Once paid for, the ad creative we write for you is yours to use. We own our software, methods, prompts and aggregated, non-identifying insights about what works across niches.
10. Acceptable use
Don't use SecondWin to advertise illegal products or services, to mislead people, to infringe others' rights, or to break OpenAI's policies. Don't try to access other customers' data, overload or reverse engineer the service. We may suspend accounts that do.
11. Cancellation, suspension and your data
When your plan ends, we stop creating new ads and managing campaigns, and pause any active campaigns. We keep your reports and creatives readable in your account. You can ask us to delete your account and data at any time — see our Privacy Policy.
12. Disclaimers and liability
The service is provided "as is". To the extent the law allows, we aren't liable for indirect or consequential losses, lost profits, or ad spend, and our total liability for any claim is limited to the fees you paid us in the 3 months before the claim. Nothing here limits rights you have that can't be limited by law.
13. Changes to these terms
We may update these terms. If a change is material, we'll email you before it takes effect. Continuing to use SecondWin after that means you accept the new terms.
14. Contact
Questions about these terms: ricky@trysecondwin.com.